Make It a Video
Download for Mac

Free Mac app · sign in to start

Make screen recordingsworth watching.

Record your screen and camera. Cut mistakes by deleting the words. Frame it for every platform. Then save the finished video on your Mac.

Download for Mac See how it works

Illustration. Presenters are licensed stock footage.

The Make It a Video editor: a project with the Script panel open, format buttons for 16:9, 9:16, 1:1 and 4:5, an Export button, and tools for Layout, Background, Captions, Text, Privacy and Sound.
  1. 1Saved on this MacProjects stay in your hands.
  2. 2Four formats, one take16:9, 9:16, 1:1 and 4:5.
  3. 3ExportA finished file, not a link.
  4. 4One toolbarLayout, background, captions, privacy, sound.
  5. 5Edit by the wordsDelete words to cut them.

Real app screen: Make It a Video 0.7.25 with a sample project. The presenter in the video area is licensed stock footage.

One app for

TutorialsHow-to videos people finishProduct demosShow the fix, fastCourse lessonsClean lessons, any platformSocial clipsReels, Shorts and TikToksUpdatesRelease notes people watchPitchesSales follow-ups with a face
TutorialsProduct demosCourse lessonsOnboarding walkthroughsBug reportsSocial clipsRelease notesSales follow-ups

A raw recording is just footage. Make It a Video turns it into a story people actually finish watching.

How it works

One take. Five moves.

  1. Capture your screen with your camera alongside. Just press record and talk it through.

  2. Delete “um, just” from the transcript and the matching moment leaves the video. Undo is always there.

  3. Add a background, breathing room, rounded corners and a camera frame. Raw footage becomes a finished piece.

  4. Move in close on the detail you want people to see, so nothing is too small to read.

  5. Switch between 16:9, 9:16, 1:1 and 4:5, then download a finished video to a folder you choose.

Try it

Your recording. Your look.

Here are the controls from the editor, working on a real capture. Change the format, background, spacing and camera, and the frame keeps up.

A real Make It a Video editor capture, shown inside your chosen frame

Let me show you how it works.

16:9 · Lemon · Camera in corner
Format
Background
Camera

This web preview doesn’t export anything. The editor screenshot is real; the presenter is licensed stock footage.

Automatic tidy

Stop recording. It’s already tidied.

When you stop, Make It a Video cuts the ums, false starts, repeats and long pauses, cleans up the sound and sets the camera layout. Review every change, or go back to the original at any time.

  • Filler, repeats and long pauses removed
  • Sound cleaned and camera scenes set
  • Review or Use original, whenever you like

How Automatic tidy works

Illustration of the Automatic tidy summary, not a screen capture.

Features

From first take to finished file.

Everything below is in the free plan.

Six ways to record

Screen + cam, screen, camera, iPhone or iPad, voice, or react to a video.

Teleprompter

Follow my voice scrolls your script as you speak. It never appears in the video.

Import a video

Bring in a video you already have and edit it the same way.

Record your voice

A voice studio with takes, Clean up my voice and a live level meter.

Privacy

Sign in to start. Your work stays on your Mac.

On your Mac

  • Projects. Saved on your Mac, as the editor says.
  • Recordings. Your screen and camera footage stays with you.
  • Finished videos. Downloaded to a folder you choose.

With your account

  • Sign-in. You sign in when you first open the app.
  • One account, one workspace. Your projects aren’t shared with other accounts on the same Mac.
  • No cloud storage in the beta. Cloud media isn’t part of this release.

Plans

Free to make. Pro when you’re ready.

Free exports finished videos with no watermark. Pro adds 4K, templates, intro and outro kits, auto short clips and Write my script for £40 a year.

Free

Free

£0

Everything you need to record, edit and export a finished video.

  • Record your screen, camera, iPhone or iPad, or voice, or import a video
  • Automatic tidy and editing by the words
  • Captions, privacy covers, zooms, sound and music
  • Style it with backgrounds and Looks, or your own images and videos
  • Save projects and reopen them later, with crash-safe autosave
  • Export a local MP4 up to 1440p with no watermark
Download free
Coming soon

Pro

£40per year · about £3.33 a month

For creators who publish often and want every video on brand.

  • Everything in Free
  • 4K export
  • Platform pack export: landscape, portrait and square versions in one go
  • Batch export: several videos at once with saved settings
  • Project templates: ready-made layouts with titles, chapters and a script outline
  • Logo, intro and outro kits: animated logo intros and outros from your name and colours
  • Client brand kits: a client’s logo and their own intro, starter and outro clips
  • Your own fonts
  • Extra creative collections: four themed sets of backgrounds with matching captions and titles
  • Auto short clips: your best moments as vertical clips with bold captions
  • Step-by-step guides: a written how-to with numbered steps and screenshots, as a branded PDF with your logo and colours
  • Caption language packs: translate captions on your Mac, then review
  • Technical vocabulary packs: better recognition of product names and technical terms
  • Write my script: from a brief to an outline and teleprompter script*
  • Edit by asking: type a change, check the plan, apply it in one undoable step*
  • Voiceover from script: narration with Mac voices
Start free, upgrade later

Pro isn’t on sale yet, and no payment is taken on this page. *Write my script and Edit by asking use Apple Intelligence on macOS 26; simpler versions work without it. Voiceover uses Mac voices. Everything runs on your Mac.

FAQ

Good questions.

Is there a watermark on the free plan?

No. Free exports a local MP4 up to 1440p with no watermark.

Do I need an account?

Yes. You sign in when you first open the app. Your account opens the app; your projects and recordings stay on your Mac.

Is it Mac only?

Yes. Make It a Video is a native Mac app. There’s no browser editor.

Where are my videos saved?

Projects are saved on your Mac. When you download a finished video, you pick the folder.

How does editing by words work?

Select spoken words in the transcript and delete them, and the matching moment is cut from the recording. Fixing a typo in a caption is a separate edit and doesn’t cut anything. Undo is always available.

Which formats can I make?

16:9 for YouTube and tutorials, 9:16 for Reels, Shorts and TikTok, 1:1 for feeds, and 4:5 for portrait posts, all from the same project.

What does it cost?

Free costs £0 and exports MP4s with no watermark. Pro will be £40 a year and adds 4K export, platform pack export, batch export, project templates, logo, intro and outro kits, client brand kits, your own fonts, extra creative collections, auto short clips, step-by-step guides, caption language packs, technical vocabulary packs, and Write my script, Edit by asking and Voiceover from script, all on your Mac. Pro is coming soon.

Are the people in the videos customers?

No. The presenters are licensed stock footage used to illustrate the app. They aren’t customers and don’t endorse it.

Made for anyonewho talks to a screen.

Tutorials, demos, lessons, updates and pitches. If you can explain it out loud, you can make it a video.

Licensed stock footage of presenters, not customers.

9:16 · Ready to post

Good ideas.Great videos.

Download Make It a Video for your Mac, sign in when it opens, and make your first video. Free costs nothing.

  1. 1Download for Mac
  2. 2Sign in
  3. 3Make your first video
Download for Mac

Requires macOS 15 or later. The app isn’t notarised by Apple yet, so macOS warns you the first time. Here’s how to open it.

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